The Apple Concept benefits readers as it:

· Reframes the Past: Knowing the root of all sin is the universal human attempt to create worth using people, places, and things – including religion, explains the motivation behind life’s experiences. It goes beyond what readers have done or had done to them to expose why. Insight into those destructive behaviors frees readers to stop blaming others so they can see how we are all guilty of believing the same lie and acting upon it. This understanding empowers readers to forgive and move forward with purpose.
· Awakens the Present: Gaining a life-changing perspective of the lie that drove their destructive behaviors, equips and inspires readers to live into the lavish spiritual freedom Paul describes in the book of Galatians. Emancipated from the endless cycle of searching for worth, readers are propelled instead to use their spiritual gifts to relate to others in healthier and less needy ways as they allow the power of all God intended for their lives to come to life.
· Recharges the Future: With the lie unveiled, The Apple Concept challenges and awakens readers to look into the essence of who they are, recognize the core belief behind their sin and make the personal changes necessary for a collective change within themselves, their families, and in the world. Springing forward with purpose and God-glorifying confidence, readers will begin to understand God’s intention for their lives and to grow into His design, which may look very different from the life they manufactured under the lie.
· Encourages Change in the Church: Even with the terms of grace and justification, the connection is not often made that people sin in attempt to make themselves feel worthy in their own eyes or in the eyes of God or their fellow man. Fully understanding this makes the abundant life possible since we are no longer enslaved to the things we rely upon for merit; it also shines a new light on the unmerited favor of God and what that favor provides to believers. This explanation of terms is not said enough within the walls of the church so the seeking for worth continues within those walls, and non believers see the hypocrisy as a reason to not come through the door.
Congregational health improves as believers fully understand, maybe for the first time, how they are living a life that seeks to manufacture self worth rather than seeing themselves as complete in Christ. This wholeness equips readers to love others the way Jesus loved, even in the midst of personal brokenness, and to re direct their own lives toward health and spirituality vitality.
Inspires Readers to Impact the World: The sense of personal empowerment experienced when awakened to their wholeness in Christ infuses readers with the awareness that serving others and loving them well is part of living into one’s unique, God-given personal intention. Personal authenticity creates opportunities to share the message of Jesus in more loving, relevant ways that are unique to each person and based in wholeness, rather than cookie cutter evangelism, as selfish love is replaced with real love.